Pacific B usiness R eview (International)

A Refereed Monthly International Journal of Management Indexed With Web of Science(ESCI)
ISSN: 0974-438X
Impact factor (SJIF):8.603
RNI No.:RAJENG/2016/70346
Postal Reg. No.: RJ/UD/29-136/2017-2019
Editorial Board

Prof. B. P. Sharma
(Principal Editor in Chief)

Prof. Dipin Mathur
(Consultative Editor)

Dr. Khushbu Agarwal
(Editor in Chief)

Editorial Team

A Refereed Monthly International Journal of Management
June 2026

Name : Index
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Name : Igniting India's Growth: Exploring The Impact of Sustainable Development Goals on Economy and Society
Author : Deepti,Pawan Kumar,Sushma Sharma,Anju Rohilla
Abstract :
Addressing global issues across economic, social, and environmental dimensions serve as a benchmark for achieving sustainable development goals. This study analyses the conceptual framework of the United Nations Sustainable Development Goals (SDGs) and examine their influence on Indian economy and society from 2019 to 2024. India has made remarkable contribution toward achieving the SDGs, with significant improvements in poverty reduction, health, education, gender equality, and climate action. Key initiatives taken by government such as Pradhan Mantri Awas Yojana, Swachh Bharat Mission, and Ayushman Bharat, have played a crucial role in highlighting basic challenges which hinder socio-economic development. Additionally, the study also explores aspects manipulating the progress of the Indian economy, particularly in align with SDGs. Over the period of time, India has made significant contribution led to a drastic change in dropping poverty, improving access to education, and escalating health sector. At the same time, the country has also seen big developments in environmental sustainability, clean energy, infrastructure, and economic growth. However, challenges remain same due to the persistent effects of the COVID-19 pandemic and geopolitical disruptions, such as the Ukraine War, which have impacted energy access, food security, and climate action. Despite all, India's SDG performance has continued to sustain, with outstanding progress in climate action, poverty reduction, and sustainable land use. SDGs has significantly impacted economic growth and societal progress in recent years. In this context, the SDGs India Index 2023-24 reports a notable improvement in the overall SDGs score
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Name : Green Human Resource Management and Corporate Environmental Performance: A Field Study in the Service Sector
Author : Anvar Pardaev,Davronjon Abdullajonov,Venera Davletmuratova,Feruza Umarova,Ibrokhimjon Zakhidov
Abstract :
The growing concern for environmental protection requires businesses to establish new operational methods for their environmental responsibilities. This research study examined how green human resource management practices influence the environmental performance of service companies in Uzbekistan. The researchers conducted a survey to gather data from both human resource management professionals and environmental management experts who worked in enterprises across five different industries which included banking and insurance and hotel and tourism and transportation and logistics and information and communication technology. The researchers collected data from 356 enterprises through a structured questionnaire which they analyzed using correlation analysis and multiple regression analysis and structural equation modeling techniques.
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Name : The Impact of Public Finance on Economic Modernization: An Empirical Analysis of CEE Countries, Ukraine and Global Leaders
Author : Stepan Kuibida,Nazar Demchyshak,Svitlana Prokhorchuk,Olena Parubets,Inna Yakushko
Abstract :
The article is devoted to the empirical assessment of the impact of public finances on the modernization of the economy. Within the study, the comparative analysis of seven countries, including Switzerland and Estonia as world and European leaders in innovative development, as well as Poland, the Czech Republic, Slovakia, Romania, and Ukraine as representatives of the countries of Central and Eastern Europe is conducted. The analysis is based on the panel data for the period 2015–2025. A set of modern econometric methods is used, namely: panel regression, Fixed Effects, dynamic model System GMM, correlation analysis method. The dependent variables are total factor productivity, the Global Innovation Index score, the share of high-tech exports, the independent variables are R&D and public investment in fixed assets, benchmarks (Gross Fixed Capital Formation, fiscal deficit,
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Name : Leadership Development in Executive Education Programs: Measuring Behavioral Change and Organizational Impact through Pre-and Post- Assessment Data
Author : Asadbek Eshniyozov,Mohira Xolmatova,Saydullo Olimov,Dilafruz Yavkochdieva,Dildora Alibayeva
Abstract :
Over the last twenty years organizations have increased their budget for leadership development programs yet research studies have not provided sufficient proof about the success of these programs especially in developing countries. The research study assessed how an executive leadership development program in Uzbekistan caused changes in executive behavior and organization performance through a pretestposttest evaluation method which included a three-month follow-up period. The statistical population included 250 middle managers from 77 public and private organizations who participated in the National Leadership Development Program of the Presidential Academy of Public Administration of Uzbekistan. 211 managers completed all three assessment stages which represents 84.4 percent of the total group. Data were collected through a Leadership Competencies Questionnaire which included 36 items divided into eight dimensions and through direct manager assessments and learning transfer questionnaires and objective team performance indicators and semi-structured interviews.
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Name : Measuring Economic Development through Financial Inclusion: A Systematic Review
Author : Shanu Tyagi,Dr. Neha Goyal
Abstract :
Financial inclusion (FI) means giving everyone—individuals and businesses alike—fair and affordable access to banking and financial services, no matter their income or size. FI is vital for building a robust and potent financial infrastructure that assist economic growth. The study aims to examine and highlight eminent authors, leading publishers and publishing trend in FI, determines relevant articles using the PRISMA flow chart, and conducts a meta-analysis to examine research trends and identify research gaps, providing comprehensive insights into the domain. In methodology, a qualitative and quantitative study with a SLR (systematic literature review) analysis was performed. The PRISMA model is applied to thoroughly assess the effect of FI on financial development and growth. It is initiated by extracting 984 papers from Scopus andWOS database, reducing it to a smaller number for final analysis. The study extracts the papers and analyses, through meta-analysis.According to findings, 13 keywords/variables are identified through cluster analysis and grouped into red, blue, and green clusters, highlighting potential research gaps.The study emphasizes the crucially of economic inclusion as a popular research topic, demonstrated by the increasing number of publications in recent years. The results provide significant revelations for analysts,
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Name : Talk of the Town: Is Emotional Connection the Secret Ingredient to a Brands' Success?
Author : Dr. Yashodhan Karulkar,Vedashree Shetye,Aashridha Shetty,Tanisha Shetty
Abstract :
Purpose - This study aims to analyse the emotional connections between consumers and some of the leading food and beverage brands using sentiment analysis, highlighting how these connections impact customer brand loyalty and engagement. Design/methodology/approach – This study analysed over 8,000 tweets from some of the leading food and beverage brands globally from 2019 - 2024, which include Nestle, PepsiCo, and Coca-Cola. Using advanced sentiment analysis techniques such as the DistilBERT and Twitter roBERTa-base models. Findings - The results show a rich emotional profile of consumer interactions with leading food and beverage brands, suggesting that brands can use positive emotions to reinforce marketing efforts and negative comments to enhance customer satisfaction. Strong emotional attachment plays significantly important role in brand loyalty, leading to repeat purchases and spreading of positive word-of-mouth.
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Name : Role of Gold as a Safe-Haven Asset during Economic Uncertainty in India
Author : Dr. C. Vijai,V. Uma Maheswari
Abstract :
Gold has been important to the Indian economy for a long time. It serves as a cultural asset and a strategic economic asset. This study analyzes the role of gold as a safer investment during times of uncertainty in India's economy. This study employs historical data on gold prices, stock market indices, inflation rates, and macroeconomic indicators from 2000 to 2024 to detect how much gold can provide diversification to portfolios. This study also discusses the behavior-related factors of Indian investors. Weakening the global economy. Financial crises and geopolitical tensions often reinforce the pattern of Indian investors investing in gold merchants. This study analyzes whether gold is always anchored by various kinds of crises, including the 2008 global financial crisis, the 2013-rupee devaluation, and the COVID-19 pandemic. To do so, we used tools such as correlation analysis, the GARCH approach, and the event research approach. Manufacturers, financial planners, and investors can utilize this information to support or reject age-old beliefs that gold acts as a memory hedge and is valuable to the Indian situation. These beliefs are likely to be called upon when making political decisions.
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Name : A Study of Impacts of Environmental Leadership on Environmental Management and Organizational Performance
Author : Wu, Pi-Chi,Wei, Nai-Chieh,Liao, Tzu-Jou
Abstract :
In the 21st century, corporate sustainable operation is implanted in the tradition as well as the commitment to improve people's quality of life. It represents the business attitude towards the balance between economic benefits, social responsibility and environmental protection after careful considerations of social responsibility. Due to the needs in the internationalization trend and the requirement of domestic environmental protection regulations, it is necessary to establish the environmental management system in environmental protection industry. This study focused on professionals in Taiwan's environmental protection industry. A total of 360 questionnaires were distributed, and 237 valid questionnaires were returned, with a return rate of 66%. According to the results, suggestions are proposed, expecting to help environmental protection industry reinforce the promotion of environmental management for the economic and environmental balance.
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Name : Role of Educational Institutions in Promoting Green Human Resource Management Practices in Andhra Pradesh
Author : Prof. B. Vijayalakshmi,Dr. G. Subashini,Yadlapalli Santhipriya
Abstract :
The journey towards a sustainable future is no longer a distant ideal but an urgent and achievable reality. As the world stands at the midpoint towards 2030, the challenges confronting humanity are immense.In this scenario this article explores into conceptual understanding the function of educational institutions in promote Green HR Practices in the state of Andhra Pradesh. The research involves the utilization of empirical data comprised of 250 sample of teaching community and students selected from government, private, and aided institutions throughout Andhra Pradesh. To test the data statistical tools include ANOVA, independent samples t- Test, Pearson Correlation and Simple Linear Regression. The results reveals that green training and recruitment emerges as the most significant factor for institutional sustainability performance, while green performance appraisal and green initiatives states positive but comparatively moderate role towardsGHRMpractices.
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Name : The Impact of Demographic Factors on Shared Organizational Values and Performance: Insights from the Indian IT Sector
Author : Lokapavana S,Dr. Shubha Muralidhar
Abstract :
This study examines the impact of demographic variables on collective organizational values and performance within the Indian IT sector. A five-point Likert-scale questionnaire was used to gather data from 550 workers at ten IT companies in Bengaluru. Shared values were analyzed through four dimensions: individual, core, relationship, and social values, while organizational performance was evaluated using various employee- and organization-level indicators. We used Pearson Chisquare tests, which are symmetric measures, to analyze the data. The results show that age and gender have a big impact on shared values and how well an organization does. Individual and relationship values and employee satisfaction had the biggest effects. Conversely, employee experience and organizational position exhibit minimal and predominantly non-significant effects. The findings underscore the significance of individual demographic attributes compared to tenureor hierarchy-related factors in influencing employees' perceptions. The study offers empirical insights for formulating demographic-sensitive managerial strategies aimed at fortifying shared values and improving organizational performance within the IT sector.
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Name : Artificial Intelligence based Accounting Information Systems for Enhancing SME Financial Performance
Author : Gunjan Behl,Prashant Tandale,Kirti Kakade,Manisha Shinde-Pawar,Abhijit Ashok Patil
Abstract :
Small and Medium Enterprises (SMEs) operate in an increasingly competitive and data-driven business environment where timely, accurate, and strategic financial information is critical for survival and growth. Traditional accounting information systems often lack the analytical depth and automation required to support dynamic decisionmaking. In this context, Artificial Intelligence (AI)–based Accounting Information Systems are emerging as transformative tools capable of improving financial accuracy, operational efficiency, and overall SME financial performance. The research was aimed to study the role of AI based accounting information system in enhancing financial performance of SMEs. Although Rajasthan has more than 5 lakhs working SMEs but still only 2% of them have started using AI based accounting information system so by using the purposive sampling method a sample of 159 SMEs was included in the study. The key professionals of SMEs like owners, managers and financial executives were contacted and requested to provide data in questionnaire.
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Name : Effect of the Digital Student Cabinet on Pedagogical Support and Learning Motivation in Higher Education Institutions
Author : Natalia Pokorny
Abstract :
Purpose. The purpose of the study is to empirically substantiate the pedagogical effectiveness of using a digital student account as an innovative tool of pedagogical support and motivation in the context of the digitalization of the educational process in higher education institutions, as well as to identify the relationship between the intensity of use of digital services and indicators of student engagement and academic success. Results. The study analyzes the functional capabilities of the digital student account within the structure of the electronic information and education system of the private higher education institution “European University” and conducts a comparative analysis of the learning activities of students in the experimental and control groups. The results showed an increase in the level of academic engagement, activity, and satisfaction with the educational process among students who used the digital student account.
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Name : Editorial 1
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Name : Editorial 2
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