Pacific B usiness R eview I nternational

A Refereed Monthly International Journal of Management Indexed With Web of Science(ESCI)
ISSN: 0974-438X
Impact factor (SJIF):8.396
RNI No.:RAJENG/2016/70346
Postal Reg. No.: RJ/UD/29-136/2017-2019
Editorial Board

Prof. Mahima Birla
(Editor in Chief)

Dr. Khushbu Agarwal
(Editor)

Dr. Asha Galundia
(Circulation Manager)

Editorial Team

A Refereed Monthly International Journal of Management
March 2021



Name : Index
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Name : An Empirical Assessment of Human Resource Practices to Determine Employees’ Performance
Author : Dr. Shiv Kant Tiwari, Prashant Tiwari
Abstract :
This study empirically examined the Impact of Selected HR Practices Recruitment & Selection, Training & Development, Performance Appraisal, Compensation & Rewards and Employee Involvement) on Employees Performance of Private Educational Institutions in Agra (U.P) and NCR (North Central Region) of Northern India. This study was causal in nature and standardize questionnaire was adopted and modified as a tool for primary data collection. Purposive Sampling (Non-probability) technique was used to identify the respondents for the study. In present study we considered six variables and sample size of 578 respondents are taken into consideration.
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Name : Effectiveness of Online Webinar/ Workshop/Seminar during COVID-19: A Perception Analysis of Higher Education Faculty Members
Author : Dr Amit Kumar Arora, Sapna Yadav
Abstract :
COVID-19 is the bliss for education globalization as we can see several numbers of programs during this COVID period having the involvement of the experts from all around the globe which was not possible in face to face interaction. As we can see that there is a sudden increase in the Online Webinar/Workshop/Seminar hence, the study aimed to know the effectiveness of the Online Webinar/Workshop/Seminar conducted during the COVID period. The study found a programme conducted by the renowned speaker and by the reputed institutions have more effective as compare to the other programmes.
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Name : Impact of Emotional Intelligence on Job Performance and Techniques to Improve Emotional Intelligence
Author : Dr. Vanishree Sah
Abstract :
The factors involved in job performance are usually very difficult to identify. One of the factors, among many others, used to identify job performance of employees is emotional intelligence. The concept of emotional intelligence has received a significant popularity in the past few years.Purpose of this study was to identify and determine the relationship of emotional intelligence and job performance of employees. A quantitative survey was used to examine the impact of emotional intelligence competencies on the job performance of employees.
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Name : A Study of Financial Performance Post-Merger and Acquisition in the Pharmaceutical Sector: ACACA Approach
Author : Ashima Verma, Rachna Agrawal
Abstract :
The purpose of this paper is to analyse the financial performance of the companies in the pharmaceutical sector post-merger and acquisition. To study the financial performance of the companies, a company-wise clubbed average comparative analysis (CACA) has been used. The study will focus on 6*6*6 i.e., six companies with six years (3 Pre years and 3 post years) and with in-depth six major-interpreted variables. The comparative analysis of the various ratios also shows fruitful interpretations in the research.
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Name : Objectives and Key Results for Higher Educational Institutions– A Blended Approach as Part of Post Covid-19 Initiatives for Keeping the Institutions Abreast of the Industry Innovations, Create Future Leaders and Build the Nation
Author : Dr. Mruthyanjaya Rao Mangipudi, Dr. KDV Prasad, Dr. Rajesh W. Vaidya
Abstract :
There is an urgent need that the Higher Educational Institutes continuously enhance and advance its systems, in particular, whilst evaluating the performance in its entirety. There is a disproportionate upsurge in costs for providing excellent education however, there is a serious mismatch between the costs incurred and students’ expectations as well as the industry. The orthodox and traditional model of appraising does not help the institutions or universities to meet the dynamic requirements of the business. It is essential that the Higher Education Institutions also develop a new-age performance management system similar to the industry to evaluate the available resources and assess the performance.
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Name : Loan Portfolio and Sustainability in Financial Institutions: An Empirical Study of Indian MFIs
Author : Biswajit Prasad Chhatoi , Ch Sudipta Kishore Nanda, Satya Priya Sen, Sharada Prasad Sahoo
Abstract :
This paper studies the loan portfolio management and financial health status of Indian Micro-Finance Institutions (MFIs), devoted mostly in rural sector. Taking secondary data on operational parameters of different categories of MSMEs, it compares financial performance of different units, across categories. The present paper, using regression model analysis finds that NBFC-MFIs are better managed microfinance organizations, which have successfully exploited the capital market for market driven funds. It uses NPA related indicators and off balance-sheet data for statistical analysis.
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Name : Stock Splits: A Review, Reconceptualization and Extension
Author : Dr. Bilal Ahmad Pandow, Prof. Khursheed Ahmad Butt
Abstract :
This paper includes an extensive review of the existing literature on corporates' significant event, i.e. stock splits. Also, the article critically discusses and evaluates many studies in the backdrop of Efficient Market Hypothesis (EMH) theory. The paper is an exploratory study and we have attempted to combine significant research on the share-splits rather than testing any hypothesis. It should also be read as a review of the existing studies, reconceptualization, and it would provide the extension & set the agenda for future research. It is observed that several studies have been carried out on the stock-splits world over, there is limited literature available for the emerging economies.
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Name : A Cost-Output Impact Analysis in Life Insurance regarding Communication & Advertising-Publicity Expenses over Premium Income
Author : Dr. Pooja
Abstract :
The proper estimation of promotion expenses and its analysis in the service sector is necessary to measure the impact of expenses over income during a specific period. In the present study, the author tries to examine the types of promotion expenses incurred by India’s largest life insurer LIC of India; to evaluate the impact of communication expenses and advertising-publicity expenses on total premium underwritten by Corporation during 15 years from 2004-05 to 2018-19.
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Name : An Examination of the Causal Relationship between Revenue and Expenditure of Panchayati Raj Institutions (PRIs) in Punjab
Author : Dr. Rashpaljeet Kaur
Abstract :
The purpose of this paper is to investigate the causal relationship between total revenue and total expenditure of Panchayati Raj Institutions (PRIs) (with their levels i.e. Gram Panchayats, Panchayat Samitis and Zila Parishads) in Punjab using Granger causality test given by Toda and Yamamoto (1995). Augmented Dickey Fuller (ADF) unit root test is used to test the stationarity of data. The overall financial position of PRIs with their levels is also analyzed by calculating deficit or surplus position. The empirical results show that the revenue of PRIs causes their expenditure, but expenditure does not cause revenue. Similarly, unidirectional causality is also found at levels: gram panchayats and zila parishads, which indicates that their revenue causes expenditure due to rejection of null hypothesis but their expenditure does not cause revenue.
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Name : Analysis of Labour Productivity in Selected Nifty 50 Companies
Author : CMA (Dr.)Meenu Maheshwari, Dr. Ashok Kumar Gupta, CA Priya Taparia
Abstract :
Research Issue: Productivity represents the relationship ratio of output and input. It reflects how efficiently resources are being used in creating outputs. The present study aims to measure labour productivity in selected Nifty 50 companies. Labour productivity is the ratio of output to the labour input. Therefore, an attempt has been made to analyse and interpret the labour productivity from 2010-11 to 2017-18 i.e. for eight years in selected 24 companies included in Nifty 50.
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Name : Capacity building: Enhancing strengths rather than filling up the gaps
Author : Ranjana Kothari, Surya Bahadur G. C.
Abstract :
Research Issue: Productivity represents the relationship ratio of output and input. It reflects how efficiently resources are being used in creating outputs. The present study aims to measure labour productivity in selected Nifty 50 companies. Labour productivity is the ratio of output to the labour input. Therefore, an attempt has been made to analyse and interpret the labour productivity from 2010-11 to 2017-18 i.e. for eight years in selected 24 companies included in Nifty 50.
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Name : An Analysis of Total Export and Import of Gems & Jewellery Sector of India and Its Relation to the Foreign Trade of India(2014-19)
Author : Ms. Anamika Sagar, Dr. Himanshu Mohan
Abstract :
The gems & jewellery sector, fastest-growing sector of India is crucial to the Indian economy, as it contributes 6-7 % to the GDP of the country. The sector plays a significant role in employment generation and also extensively contributes towards the enhancement of foreign exchange reserves and helps in the economic progression of the country. This paper is an attempt to analyze the relationship between the total export and import of gems and jewellery of India with the total export and import of India. <
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Name : Employee-based Marketing - The Human Touch for Marketing Services
Author : Tapish Panwar, Dr. Kalim Khan
Abstract :
‘Ravi is going to deliver your food. Ravi is a football enthusiast and loves watching Messi play. He would want to travel the country with the money he can save.’Zomato customers can see such messages and notifications where they get to know about the person who is going to deliver them their food. Zomato calls Ravi and many more like him, who deliver food to its customers – Delivery Partner. There are deep human and marketing insights that have led to the emergence of the ‘Employee-based’ marketing tactics, especially significant in case of services. <
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Name : Editorial
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