Pacific B usiness R eview I nternational

A Refereed Monthly International Journal of Management Indexed With THOMSON REUTERS(ESCI)
Pacific Business Review International is Included in UGC's - CARE List of Journals (Category II).
ISSN: 0974-438X
Imapct factor (SJIF): 6.56
RNI No.:RAJENG/2016/70346
Postal Reg. No.: RJ/UD/29-136/2017-2019
Editorial Board

Prof. B. P. Sharma
(Editor in Chief)

Dr. Khushbu Agarwal
(Editor)

Ms. Asha Galundia
(Circulation Manager)

Editorial Team

Mr. Ramesh Modi

A Refereed Monthly International Journal of Management
April 2019



Name : Index
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Name : Does Data Frequency Matter for Trading Signals Emitted by Various Technical Trading Rules?
Author : Yensen Ni ,Min-Yuh Day,Paoyu Huang*
Abstract :
Apart from the moving average (MA) trading rule that is widely applied by market participants, technical analysis indicators, such as relative strength indicator (RSI) and stochastic oscillator indicator (SOI), are used in trading stocks. In this study, we investigate whether data frequency yields different results for trading signals triggered by RSI, SOI, and MA. We reveal that the use of weekly data rather than daily data improves performance regardless of the utilized RSI, SOI, and MA technical trading rules
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Name : An Analysis of Level of Customer Satisfaction in FMCG sector
Author : Dr. Manisha Goel1 , Dr Rajiv Sindwani2 , Dr Anushree Chauhan3 , Bhawna Sharma4
Abstract :
Now a days, Customers are being considered as king of the market for any business. It is important for all the business organizations to meet the expectations of their customers. It has become essential for success of any business to know whether their customers are satisfied or not. Customer Satisfaction is the measure of how the needs and responses are collaborated and delivered to customer expectation. It can only be attained if the customer has an overall good relationship with the company. The present study is focused on comparative analysis of level of customer satisfaction in FMCG sector. For the purpose of the study various factors affecting customer satisfaction in FMCG sector has been analysed in detail.
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Name : Study on Good Governance Practice in FMCG Sector'
Author : Prof. Prajakta Dhuru, Sagar Makhijani,Shraddha Shetty
Abstract :
The Corporate Governance is an important aspect for the implementation of the principles of and codes which has a positive impact on the performance of the firms. During the course of time, various mechanisms of Corporate Governance have been studied in relation to the performance of the firms and most of them have also been used. Corporate Governance framework ensures effective engagement with all the stakeholders of the companies and also brings transparency between the company authorities and the stakeholders. Corporate Governance is practiced in all the industries of the economy. In our paper, we present the study on the similarities and the differences of the good Governance practices between the various companies under the sector of Fast Moving Consumer Goods (FMCG) sector
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Name : INFLUENCE OF FINTECH IN DAILY LIFE - A STUDY AMONG YOUNGSTERS IN CHENNAI CITY.
Author : Vinmalar J, #1 Jacob Davis K#2
Abstract :
Innovations are generated very quickly and the adoption of those innovated products among the common public are analysed by five different stages of innovation theories. Innovative products are marketed in many ways through ordinary shops, malls, online, telephone marketing, etc. Those goods and services are bought only when they are of good quality, reliable, easy availability and affordable. Innovative in financial technology is termed as Fintech, which changes the mode of business from traditional way by adopting modern techniques in selling the products and the mode of payment
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Name : To Study & Evaluate the Medical Record Department of Dharpur Medical College (GMERS), Patan-Gujarat: An In Depth Case Study
Author : Dr. Sushman Sharma
Abstract :
As we all know the situation and circumstances in “Public Healthcare Delivery System in India” in current scenario. What was the situation of healthcare system from the point of all kind of management? So in this paper we would like study and evaluate the MRD of a Government Medical College which is situated at Patan, Gujarat. Further we would be dealing with problems and current management system of Hospital Administration where how and in which way through modern techniques MRD system is being managed.
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Name : Internet Users’ Habits and Cyber Awareness: A Cross Sectional Study
Author : Dinesh Yadav , Gurinder Singh , Kartik Dave , R. S. Rai
Abstract :
India has witnessed an exponential growth of internet users in the recent years and the cybercrime which resulted as unavoidable by-product of greater internet usages, has also witnessed an exponential growth. User’s Internet habits play an important role in cybercrime victimization. In the present study, a cross- sectional study was done among various sections of internet users in the district of Gautambuddh Nagar, Uttar Pradesh. Cyber awareness, cybercrime victimization, exposer to motivated offenders (internet hours per day), online security measure awareness, popularity of social media platforms, sources of online information and online habits of the internet users were examined for ascertaining the presence of gendered differences (if any). Cyber awareness in females was found to be significantly more than the males in seven items out of the twelve items of the cyber awareness construct. Majority of the respondents felt that women were soft target of cybercrimes.
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Name : An Evaluation of Pairs Trading Strategy: A Study of Global Currencies
Author : V. HarshithaMoulya,AbuzarMohammadi,Dr. T. Mallikarjunappa,
Abstract :
Currency trading market dominates the exchange-based trading market globally in terms of trade volume and value. The cues and shocks to the tightly integrated economies often institute short-term disequilibrium in the long-run relationship of currencies. The arbitrage trading market mechanism prevalent in an efficient market eventually corrects the disequilibrium in the currencies. We studied the co-integration and the mean-reversion in 20 international currencies, and found the cointegration in 39 currency pairs out of 139 pairs analysed. The back-testing procedure of the statistical arbitrage trading showed that the pairs trading strategy on currencies yielded positive arbitrage returns.
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Name : Nature of Labour Welfare Laws in India with special reference to Tea industry of Assam
Author : Ms Onam Jindal, Dr Ranjit Singh, Mr Bhartrihari Pandiya, Mr Chandrakant Upadhyaya
Abstract :
The labour laws is a reflection of the welfare state concept which was introduced to oversee the wellbeing and security of the employees and citizens overall. The mandatory ethics in the business of tea industry is overseen by the labour laws. Tea industry is the most important industry in the state of Assam and it is labour intensive. An attempt has been made to study the existing labour relation practices in the Tea industry of Assam. The secondary data and judgement have been drawn from various sources for understanding the status of the laws in the state. A comprehensive and systematic literature review was done to know the status of the important parameters of labour relation such as working conditions, personal policies and practices, wages and salaries, union activities, participative schemes, grievance redressal system etc.
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Name : Perceived National Culture and Behavioural Preference of professionals experiencing corporate culture - a study of Emerging Country Multinationals
Author : Dr. Prachi Bhatt
Abstract :
Cultural values shapes perceptions an individual has about his/her environment and provides preferences or priorities for one behavior over another. In today’s context of global workplaces, differences in the cultural values is bound to exist and so do the influence on the cultural identity and behavior of people. Hence, it is easy for an employee who is exposed to MNC corporate cultture to get drawn into change in their national cultural values perceptions and generic behavioural preferences.The objective ofthe paper is to explore perceived national cultural values andpreferred behaviour in general of respondents experiencing corporate culture of Emerging Country Multinationals’ (ECMs). The present work contributesto the research gap regarding national undergoing transformation. The data was collected using a questionnaire, 130 professionals responded belonging to the selected four Indian IT MNCs. The findings suggest the differences between the IT MNCs in terms of the perceived national culture and generic behavioural preference. Result reveal significant difference between the employees’ perception and their preferred behavior in general; along with comparing scores of perceived national
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Name : The Impact of Ethical Leadership on Organisational Behaviour: A Conceptual Analysis
Author : Mitashree Tripathy,
Abstract :
Studies suggest a strong interlink between ethics and leadership. However, the significant personality traits that mark as the constituents of ethical leadership is still a debate. Experts, critics and researchers often focus on the lack of adequacy on the existing literature of ethical leadership and its identity. Broadly viewing, ethical leadership comprises of enormous strengths and limitations with multiple dimensions and objectives like what amount of leadership is ethical, what key capacities ethical leaders must develop, what is important for an ethical leader; duty or the consequences, how would an ethical leadership decide during ethical dilemma and many others. Much of the ethical leadership is governed and guided by the virtue of beliefs, thoughts and decisions to protect the dignity and the rights of others. Today, leadership roles do not simply succumb to increase productivity and profits but also strive to maintain a high standard of morality and ethics and also what changes can ethical leadership bring in organisational behaviour? This paper studies and explores the identity of an ethical leadership and the roles they play in transforming organisational behaviour to improve organisation’s effectiveness.
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Name : economic update
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Name : stats window
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